--- title: Music Industry --- BLUSTREAM FOR THE MUSIC INDUSTRY # Engage and Retain Players by Giving Your Instruments a Voice **Launch automated and personalized SMS text conversations around what your players care most about: The instruments you sell and rent to them. ** [MUSIC INDUSTRY CASE STUDY ](https://hubs.ly/Q02npLcQ0) # Connected consumers are worth 10x their first purchase. # How Blustream is Changing the Music Industry #### >86% #### Click-Through Rate for Cross-Sell    Music instrument rentals experience incredibly high churn due to misuse and lack of interest. With Blustream, Bertrand's Music has created unique experiences for all instrument renters to keep them engaged at their skill level with educational information, instrument care instructions, and enjoyment tips.     By opting-in instrument renters as part of the rental contract agreement and through their Tri-Tech Point-of-Sale system, Bertrand's has seen incredibly high engagement, retention, and cross-sell when they personalize messages for each renter on Blustream's adaptive, intelligent platform. #### >96% #### Community Retention After 3 Months --- "Blustream has provided us a way to stay in front of our existing customers so when the time is right to make that step-up purchase or even just some needed accessories, we are who they think about first. With Blustream, we're able to understand how our customers are using our products to serve them better in the moment and beyond." ![Add a heading (6) copy 19](https://blustream.ai/hubfs/Add%20a%20heading%20(6)%20copy%2019.png) Esteemed music industry veteran and owner of Bertrand's Music Jeff Bertrand ![untitled_design__77__480-1](https://5696869.fs1.hubspotusercontent-na1.net/hub/5696869/hubfs/untitled_design__77__480-1.png?width=1200&length=1200&name=untitled_design__77__480-1.png) ![Add a heading (6) copy 17](https://5696869.fs1.hubspotusercontent-na1.net/hub/5696869/hubfs/Add%20a%20heading%20(6)%20copy%2017.png?width=1200&length=1200&name=Add%20a%20heading%20(6)%20copy%2017.png) ![untitled_design__78__480](https://5696869.fs1.hubspotusercontent-na1.net/hub/5696869/hubfs/untitled_design__78__480.png?width=1200&length=1200&name=untitled_design__78__480.png) ![Add a heading (6) copy 18](https://5696869.fs1.hubspotusercontent-na1.net/hub/5696869/hubfs/Add%20a%20heading%20(6)%20copy%2018.png?width=1200&length=1200&name=Add%20a%20heading%20(6)%20copy%2018.png) Want to read more customer success stories? Check out our[ full page of case studies](https://blustream.ai/customer-success-stories).  # Welcome to Blustream: The Next-Generation in Customer Experience  # >50% of new instrument owners and renters fail. # How Blustream Drives Retention in the Music Industry ### Personalized Experiences  Automate personalized experiences for customers by digitizing key moments. ### Product Ownership The only technology enabling companies to have an ongoing connection with customers. ### Zero-Party Data Our platform is an open channel for customers to provide information that personalizes their experiences.  --- #### How To Get Started: **1. Choose from our ready-to-go instrument templates** **2. Connect Blustream to your POS or eComm site** **3. Enroll renters and owners into the instrument messaging journeys to stay connected with them  ** Ready to get started with your AIM Tri-Tech and Blustream integration? Let us know how to reach you and we'll have you up and running with customized templates to fit your MI business in no time. ![ProductMapping1](https://blustream.ai/hubfs/ProductMapping1.png "ProductMapping1") # We integrate seamlessly with popular platforms [![Untitled design (61)](https://blustream.ai/hs-fs/hubfs/Untitled%20design%20(61).png?width=200&height=200&name=Untitled%20design%20(61).png) ](https://blustream.ai/music-industry-aim#) [![Untitled design (34)](https://blustream.ai/hs-fs/hubfs/Untitled%20design%20(34).png?width=200&height=200&name=Untitled%20design%20(34).png) ](https://blustream.ai/music-industry-aim#) [![Untitled design (35)](https://blustream.ai/hs-fs/hubfs/Untitled%20design%20(35).png?width=200&height=200&name=Untitled%20design%20(35).png) ](https://blustream.ai/music-industry-aim#) Want to get started with Blustream for other eCommerce or POS platforms? Reach out to [hello@blustream.io](mailto:hello@blustream.io) and our team will get you launched in no time. # For just dollars per customer per year, music retailers, manufacturers, and brands can see: #### **90%+** **Retention** #### **20%+** **Revenue** #### **65%+** **Engagement** #### **3X+** **LTV** Whether you're a retailer, brand, or manufacturer, we have the templates and expertise to drive your business goals. Ready to get started?[ Schedule a call with us today](https://meetings.hubspot.com/tcraig3).  ## Get in touch: [SCHEDULE A DEMO ](https://meetings.hubspot.com/tcraig3) [EMAIL US ](mailto:hello@blustream.io) ![](https://px.ads.linkedin.com/collect/?pid=8222354&fmt=gif)